Health economy innovation trends: a possible scenario for entrepreneurs
DOI:
https://doi.org/10.5281/zenodo.4750358Keywords:
Health Economics. Entrepreneurship. ScenarioskeywordsAbstract
The paper aim to analyze a scenario for health economics considering the attention that today is being given to the sector, because of the Covid-19 pandemic. Innovation on health economy has accelerated, however a central issue prevails for the entrepreneur: how to consider good health as an objective for entrepreneurship. A new approach to health economics is geared to the requirements of the patient more than the offer, even though public services are still the majority of the offer on the market in many countries. The result of the paper analysis is a table that summarizes eight future trends that can guide but strategic choices of entrepreneurs in this sector
References
Arrow, K. (1963), 941–973, «Uncertainty and the welfare economics of medical care», American Economic Review, 53 (5)
Arthur D. Little. Succeeding with Digital Health Winning Offerings and Digital Trans-formation Succeeding with Digital Health. 2016 em
https://www.adlittle.com/sites/default/files/viewpoints/ADL_2016_Succeeding_With_Digital_Health.pdf acesso em 15 de dezembro 2020.
Aveni A. (2020a) Sistemas de Saúde e Economia da Saúde –Impactos Causados pela COVID-19 Healt Systemas and Healt Economy – Impacts Caused by COVID-19. Cadernos de Prospecção – Salvador, v. 13, n. 2, Edição Especial, p. 477-493, abril, 2020
Aveni A. (2020b) Post-Modern health economy and demand paradox in economics models. Evidence after Covid-19. Revista JRG de Estudos Acadêmicos - Ano III. 3 n. 7 (2020):, volume III, n.7 (jul./dez.) - ISSN: 2595-1661
BRASIL (2012) Ministério da Saúde. Secretaria-Executiva. Departamento de Economia da Saúde, Investimentos e Desenvolvimento. Microeconomia / Minis-tério da Saúde, Secretaria-Executiva, Departamento de Economia da Saúde, Inves-timentos e Desenvolvimento. – Brasília : Ministério da Saúde, 2012
Deloitte, (2018) Global health care outlook: Shaping the future, 2018. Em
https://www2.deloitte.com/content/dam/Deloitte/global/Documents/Life-Sciences-Health-Care/gx-lshc-hc-outlook-2018.pdf. Acesso em 15 de dezembro de 2020.
Deloitte, (2019) Global health care outlook: Shaping the future, 2019. Em
https://www2.deloitte.com/content/dam/Deloitte/global/Documents/Life-Sciences-Health-Care/gx-lshc-hc-outlook-2019.pdf. Acesso em 15 de dezembro de 2020.
Frost & Sullivan. A Frost & Sullivan White Paper. 2017 em
https://ww2.frost.com/wp-content/uploads/2017/02/FS_WP_2017-Frost-Sullivan-Predictions-in-Digital-Health.pdf acesso em 15 de dezembro de 2020.
Folland, (2013) Sherman. The economics of health and health care/Sherman Fol-land, Allen C. Goodman, Miron Stano.—7th ed.
Grossman, Michael (1972), «On the Concept of Health Capital and the Demand for Health», Journal of Political Economy (em inglês), 80 (2): 223–255.
Instituto Brasileiro de Geografia e Estatística - IBGE Pesquisa Nacional de Saúde - PNS Divulgações PNS 2019 em https://ftp.ibge.gov.br/PNS/2019/Divulgacoes/Divulgacoes_PNS_2019_20210507.pdf acesso em15 de dezembro de 2020
Organisation for Economic Co-operation and Development - OECD (2019), Health at a Glance 2019: OECD Indicators, OECD Publishing, Paris, https://doi.org/10.1787/4dd50c09-en.
Organisation for Economic Co-operation and Development - OECD/EU (2018), Health at a Glance: Europe 2018: State of Health in the EU Cycle, OECD Publish-ing, Paris. https://doi.org/10.1787/health_glance_eur-2018-en
Pricewaterhouse Coopers - PWC (2021). Accelerating the health economy of to-morrow Revista eletronica PWC em: https://www.pwc.com/gx/en/industries/healthcare/publications/assets/pwc-new-health-economy.pdf acesso 5 de maio de 2021.
Pricewaterhouse Coopers - PWC (2019) Health Research Institute Global top health Industry issues: Defining the healthcare of the future 2019 www.pwc.com/gx/en/industries/healthcarewww.pwc.com/hri Acesso em 15 de dezembro 2020.
Pricewaterhouse Coopers - PWC (2018) Health Research Institute Global top health Industry issues: Defining the healthcare of the future 2018 www.pwc.com/gx/en/industries/healthcarewww.pwc.com/hri Acesso em 15 de dezembro 2020.
World Health Organization - WHO (2019) World health statistics 2019: monitor-ing health for the SDGs, sustainable development goals. Editor: World Health Or-ganization .
Downloads
Published
How to Cite
Issue
Section
ARK
License
Copyright (c) 2020 (CC BY 4.0)
This work is licensed under a Creative Commons Attribution 4.0 International License.
ARK: 
DOI: 
